Global Markets CDROM for Cable & Wireless

Cable & Wireless approached us to develop a CDROM, that would be distributed worldwide to their sales teams to re-establish the Cable & Wireless identity. The CDROM was to consist almost entirely of interviews with the Directors of Cable & Wireless and contain over 1.5 hrs of video. It was also essential that the CDROM worked flawlessly on almost any conceivable computer or operating system, as it was also to be supplied to the general public, so was not able to contain additional installers or complicated set-up procedures.

After initial scripting and video compression tests, we proceeded to create the final presentation. We created a simple introductory animation & video sequence for the CDROM, then edited the remaining video into over 60 separate clips.

After rigorous testing the CDROM was duplicated over 10,000 times and distributed worldwide, Cable & Wireless were thrilled with the results as not a single user came back with a problem or issue. They commissioned a further four CDROM projects in as many months on the basis of the success of this one.